ՀՊՏՀ Էլեկտրոնային գրադարան

Marketing communications : (Record no. 3828)

000 -LEADER
fixed length control field 00679cam a22002178i 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 130321s2013 enk 000 0 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780273770541
International Standard Book Number 9780273770671 (PDF)
International Standard Book Number 9780273781103 (eText)
041 0# - LANGUAGE CODE
Language code of text/sound track or separate title eng
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Fill, Chris.
9 (RLIN) 4508
245 10 - TITLE STATEMENT
Title Marketing communications :
Remainder of title Brands, experiences and participation /
Statement of responsibility, etc Chris Fill, University of Plymouth.
250 ## - EDITION STATEMENT
Edition statement Sixth edition.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Harlow :
Name of publisher, distributor, etc Pearson,
Date of publication, distribution, etc 2013
300 ## - PHYSICAL DESCRIPTION
Extent 820 p.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Communication in marketing.
9 (RLIN) 4509
Topical term or geographic name as entry element Marketing channels.
9 (RLIN) 4510
Topical term or geographic name as entry element Sales promotion.
9 (RLIN) 4511
Topical term or geographic name as entry element Branding (Marketing)
9 (RLIN) 4512
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Permanent location Current location Shelving location Date acquired Inventory number Full call number Barcode Date last seen Price effective from Koha item type
        Not For Loan Non-fiction ՀՊՏՀ գրադարան ՀՊՏՀ գրադարան Գիտ. ընթերցասրահ 2016-05-03 1229 339 F-52 000016108 2016-05-03 2016-05-03 Books
        Not For Loan Non-fiction ՀՊՏՀ գրադարան ՀՊՏՀ գրադարան Գրապահոց 2017-08-23 1279 339 F-52 000026918 2017-08-23 2017-08-23 Books
| | | | | | | Яндекс.Метрика |